The role of innovation in mediating the influence of entrepreneurial characteristics and orientation on performance

Anwar, Farha Kamilatun Nuha, Meldona, Meldona ORCID: https://orcid.org/0000-0002-1787-4818, Yuliati, Yuliati, Alfarisyi, Adhitya Salman and Saputra, Zaeniko (2023) The role of innovation in mediating the influence of entrepreneurial characteristics and orientation on performance. International Journal Of Humanities Education And Social Sciences (IJHESS), 3 (3). pp. 1022-1102. ISSN 2808-1765

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Abstract

Micro, Small and Medium Enterprises (MSMEs) are strategically important in the Indonesian economic system.
Entrepreneurs play an important role in managing business operations to achieve high performance. Performance
is influenced by entrepreneurial characteristics and orientation mediated by innovation to achieve business
success. This study aims to provide empirical evidence on the influence of entrepreneurial characteristics and
orientation towards performance mediated by innovation at coffee shops in Malang City. This research is
quantitative research using a questionnaire instrument conducted on a research sample of 145 members of the
Malang Coffee Lovers Community. Data analysis was performed using PLS-SEM SmartPLS 3.2.9. The results
showed that characteristics and entrepreneurial orientation have a significant positive effect on performance, and
the innovation plays a role as mediator between characteristics and entrepreneurial orientation towards
performance. The high performance in the coffee field could be achieved if MSME actors as entrepreneurs pay
attention to their daily attitude characteristics, especially in terms of experience in quality coffee business
management and its production, and also have an entrepreneurial orientation, especially by paying attention to
the commitment to innovate so that they can produce coffee product innovations which then also have an impact
on improving performance in the form of increasing optimal operating profits.

Item Type:	Journal Article
Keywords:	Entrepreneurial Characteristics; Entrepreneurial Orientation; Innovation; And Performance
Subjects:	14 ECONOMICS > 1402 Applied Economics > 140207 Financial Economics
Divisions:	Faculty of Economics > Department of Accounting
Depositing User:	yuliati yuliati
Date Deposited:	07 May 2024 10:07

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