Islam, Visual Morality and Gender Identity in Cyberspace: The Agency, Controversy and Popular Piety of Ria Ricis

Ahmad Barizi, Ahmad Barizi ORCID: https://orcid.org/0000-0002-4140-9377, Siti Rohmah, Siti Rohmah ORCID: https://orcid.org/0000-0002-4140-9377, Moh Anas kholis, Moh Anas Kholis ORCID: https://orcid.org/0000-0002-4140-9377 and Nurul Hikmah, Nurul Hikmah ORCID: https://orcid.org/0000-0002-4140-9377 (2024) Islam, Visual Morality and Gender Identity in Cyberspace: The Agency, Controversy and Popular Piety of Ria Ricis. Journal of Religion, Media and Digital Culture 13 (2024) 20–42, 13 (1). pp. 20-42. ISSN 2165-9214

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Abstract

Hijab wearing women are often key players in the digital market ecosystem and
popular culture in Indonesia, as well as being a battleground for discourse on
contemporary relations between Islam and gender. By analyzing the controversy and
development of Instagram celebrity and YouTuber Ria Ricis, this article discusses sexual morality and visual culture in cyberspace that shows the latest developments
in the use of hijab, popular piety, and the lifestyle of young millennial Muslim women.
This article seeks to contribute to refreshing the literature on Islamic studies and
gender studies in Indonesia with the intersection of Islam, gender, and digital media.
This study argues that in the midst of the controversy over Muslim woman’s sexual
morality in Indonesian cyberspace, Ria Ricis shows her agency by positioning herself
as a millennial hijabi woman with popular piety and participating in spreading Islamic
messages according to the digital market ecosystem while maintaining a cheerful and
sensational millennial identity and character.

Item Type:	Journal Article
Additional Information:	081357552217
Keywords:	cyberspace – gender identity – Indonesia – popular culture – Ria Ricis – visual morality
Subjects:	17 PSYCHOLOGY AND COGNITIVE SCIENCES > 1701 Psychology > 170111 Psychology of Religion
Divisions:	Faculty of Psychology
Depositing User:	Nurul Hikmah H
Date Deposited:	04 Jun 2024 13:48

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