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Nasihahu ila Iblis: Mustafa Momari's style of speech, clever and poignant satire on YouTube

Putra, Andri Sang and Basid, Abdul ORCID: https://orcid.org/0000-0001-9919-421X (2025) Nasihahu ila Iblis: Mustafa Momari's style of speech, clever and poignant satire on YouTube. Mantiqu Tayr: Journal of Arabic Language, 6 (1). pp. 23-42. ISSN 2774-6372

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Abstract

This study examines the use of satirical language in the YouTube clip “Mustafa Momari Nasihuhu Ila Iblis,” a digital performance that combines satirical language with sharp socio-political messages. Interest in this topic is driven by the growing popularity of YouTube as an alternative platform for political expression in the Arab world. Creators use satire to implicitly criticize those in power through multimodal communication. The main objectives of this study are to identify the types of satirical language used, examine the context of its development, and describe its role in the development of socio-political commentary. Data were collected through a qualitative descriptive approach and stylistic analysis, based on Gorys Keraf's theory of satirical language, to identify satirical utterances. The results of the analysis show that there are six types of satire: irony (6 data), cynicism (7), sarcasm (9), satire (5), innuendo (5), and antithesis (3). Sarcasm was identified as the most dominant type. These findings confirm that Momari's satirical style is effective in criticizing Saudi Arabian leadership and various socio-political issues in the Arab-Islamic world. This study contributes to Arabic language studies by demonstrating the relevance of stylistics in explaining contemporary digital language. Future research should focus on developing multimedia analysis or cross-platform comparisons to gain deeper insights into the function of satirical language styles and the role of satire in digital political communication.

Item Type: Journal Article
Keywords: language style; Mustofa Momari; satire; Youtube
Subjects: 20 LANGUAGE, COMMUNICATION AND CULTURE > 2004 Linguistics > 200409 Arabic Linguistics > 20040907 'Ilmu al-Uslub (Arabic Stylistics)
Divisions: Faculty of Humanities > Department of Arabic Language and Letters
Depositing User: Abdul Basid
Date Deposited: 26 May 2026 16:02

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