Politeness: Front counter staff in “X” Mini Market

Djayanti, Mitha Dwi and Wahyudi, Ribut (2015) Politeness: Front counter staff in “X” Mini Market. International Journal of Indonesian Studies, 1 (2). pp. 51-69. ISSN 2203-4692

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Politeness is one of the essential elements in society. Currently, politeness is not only used to show good etiquete in general daily conversation but is also be applied in the business field. The service in this business industry is competitive. Thus, giving the best service quality from politeness perspectives becomes a significant factor to attract the customer’s attention. In so doing, the service acts as a key point for the success of companies. In this case, politeness is displayed through good manners such as greeting, giving assistance, and thanking others. This paper focuses on interactions between front counter Indonesian staff and customers seeking service in an Indonesian “X” mini market. It examines politeness in openings and closings in that business setting. The data show that the staff more often employed impolite openings-closings (52%), whereas (18%) provided polite actions, and the rest (30%) were semi-polite openings-closings.

Item Type: Journal Article
Keywords: Politeness, Indonesian Culture, Greeting, Closing, Politeness Strategies
Subjects: 20 LANGUAGE, COMMUNICATION AND CULTURE > 2001 Communication and Media Studies > 200101 Communication Studies
20 LANGUAGE, COMMUNICATION AND CULTURE > 2004 Linguistics > 200403 Discourse and Pragmatics > 20040399 Discourse and Pragmatics not elsewhere classified
20 LANGUAGE, COMMUNICATION AND CULTURE > 2004 Linguistics > 200405 Language in Culture and Society (Sociolinguistics) > 20040599 Language in Culture and Society (Sociolinguistics) not elsewhere classified
Divisions: Faculty of Humanities > Department of English Language and Letters
Depositing User: Ribut Wahyudi
Date Deposited: 09 Jun 2020 15:13


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