Competitiveness of sharia tourism destination

Prajawati, Maretha Ika (2020) Competitiveness of sharia tourism destination. MEC-J (Management and Economics Journal), 4 (1). pp. 73-80. ISSN E-ISSN: 2598-9537 P-ISSN: 2599-3402

Preview

Text 6286.pdf - Published Version Available under License Creative Commons Attribution Non-commercial Share Alike. Download (484kB) | Preview

Abstract

This study emphasizes that one concrete step in effort to develop sharia tourism is to pay attention to actual factors affecting the purpose of traveling in sharia tourism destinations in Malang. The study results showed that between motivation, cognitive goals, and service quality showed a relationship. Therefore, students would naturally intend to visit sharia tourism destinations. When tourism is needed by students in accordance with purpose of doing sharia tourism, then fulfilling this need will lead a tourist to bring up his attitude of loyalty to sharia tourism. Customer loyalty is very important for companies to maintain continuity of their business and activities. There is a fulfillment of tourists need if it is associated with sharia tourism destinations. This will increase the intention to visit sharia tourism destinations.

Item Type:	Journal Article
Keywords:	competitive advantage; Islamic Tourism
Subjects:	14 ECONOMICS > 1402 Applied Economics > 140207 Financial Economics
Divisions:	Faculty of Economics > Department of Management
Depositing User:	Maretha Ika Prajawati
Date Deposited:	20 Jul 2020 20:05

Downloads

Origin of downloads

Actions (login required)

View Item