Repository of Maulana Malik Ibrahim State Islamic University of Malang

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Journal Article

Ilma, Maya Aulia and Vania, Amelindha ORCID: https://orcid.org/0000-0001-5742-4304 (2024) The influence of symbolic and hedonic value on customer engagement with trust as an intervening variable for Gen Z consumers of Eiger products via Shopee live-streaming in Malang City. Asian Journal of Management, Entrepreneurship and Social Science (AJMESS), 4 (03). pp. 1083-1100. ISSN 2808-7399

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UIN Maliki Malang

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