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Adawiyah, Sofi and Hasan, Irmayanti ORCID: https://orcid.org/0000-0001-7021-4483 (2024) Efek: Brand image, brand awareness, dan experiental marketing terhadap loyalitas nasabah: Bank Muamalat Kota Malang. RESLAJ: Religion Education Social Laa Roiba Journal, 6 (8). pp. 3900-3917. ISSN 2656-4691