The Implementation of Artificial Intelligence (AI) in Effective and Accurate Strategic Decision-Making in Higher Education Environments

Mulyono, Mulyono ORCID: https://orcid.org/0000-0002-4509-7390 and Safura, Saidah (2025) The Implementation of Artificial Intelligence (AI) in Effective and Accurate Strategic Decision-Making in Higher Education Environments. Presented at Proceedings of International Conference on Islamic Education (ICIED), 27 November 2025, FITK UIN Maulana Malik Ibrahim Malang.

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Abstract

The increasingly complex higher education environment
demands a more effective and accurate data-driven strategic
decision-making approach. This study aims to analyze the
implementation of Artificial Intelligence (AI) in supporting the
effectiveness and accuracy of strategic decision-making in the
higher education environment. This article uses a literature
review approach with descriptive analysis methods. This
approach was conducted by collecting, analyzing, and
synthesizing various scientific literature related to the
application of Artificial Intelligence (AI) in supporting the
effectiveness and accuracy of strategic decision-making in higher
education environments. The results show that the
implementation of AI, although still in its early stages, has
significantly improved predictive accuracy and objectivity in
various strategic areas, such as 1) student recruitment; 2) student
retention; 5), and resource allocation. Qualitative findings reveal
that AI acts as a powerful decision support system. However, the
main challenges are non-technical in nature, namely: 1) data
quality and availability, 2) lack of expert human resources, and 3)
organizational cultural resistance. Based on these findings, the
researchers recommend that in order to maximize the benefits of
Artificial Intelligence (AI) in strategic decision-making effectively
and accurately, universities need to invest in data infrastructure,
human resource capacity, and ethical policies, while ensuring that
human leadership remains the final decision-maker that
considers the values and context of the institution.

Item Type:	Conference (Paper)
Keywords:	Accuracy; Artificial Intelligence; Effectiveness; Higher Education; Strategic Decision Making
Subjects:	13 EDUCATION > 1301 Education Systems > 130103 Higher Education
Divisions:	Faculty of Tarbiyah and Teaching Training > Department of Islamic Education Management
Depositing User:	Dr. H. Mulyono, MA.
Date Deposited:	09 Feb 2026 14:01

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