Saifudin, Saifudin, Rofiq, Aunur 
ORCID: https://orcid.org/0000-0001-9823-040X and Djalaluddin, Ahmad ORCID: https://orcid.org/0000-0001-7062-663X
(2021)
Analysis The development marketing strategy of halal tourism facilities in Santen Island Banyuwangi Regency.
Iltizam Journal of Shariah EconomicsResearch, 6 (1).
pp. 86-95.
ISSN 2598-2540
|
Text
9145.pdf - Published Version Available under License Creative Commons Attribution Share Alike. Download (284kB) | Preview |
Abstract
The concept of halal tourism becomes a trend and provides opportunities for regions to develop the potential of tourism. One of them is the Banyuwangi Regency which has the potential for natural beauty and tries to develop tourist areas with the concept of halal tourism, especially on the Santen Island Banyuwangi. The purpose of this research is to describe the strategy for developing the halal tourism of Santen Island in terms of the facilities provided. The type of research used is qualitative with a descriptive approach. Data collection is obtained from interviews, observation, and documentation. The result of this study shows that the increase in internal facilities in Islamic tourism has been fulfilled from several aspects, such as separating the location of visits between men and women, building places of worship, regular notification of prayer times (azan), and the guarantee of halal food sold by traders.
| Item Type: | Journal Article |
|---|---|
| Keywords: | Facility Development, Halal Tourism |
| Subjects: | 15 COMMERCE, MANAGEMENT, TOURISM AND SERVICES > 1505 Marketing > 150503 Marketing Management (incl. Strategy and Customer Relations) 15 COMMERCE, MANAGEMENT, TOURISM AND SERVICES > 1506 Tourism > 150604 Tourism Marketing |
| Divisions: | Graduate Schools > Magister Programme > Graduate School of Islamic Economics |
| Depositing User: | Dr. Ahmad Djalaluddin |
| Date Deposited: | 04 Aug 2021 15:25 |
Downloads
Downloads per month over past year
Origin of downloads
Actions (login required)
 |
View Item |
Altmetric
Altmetric
