Items where Subject is "15 COMMERCE, MANAGEMENT, TOURISM AND SERVICES > 1505 Marketing > 150503 Marketing Management (incl. Strategy and Customer Relations)"

A

Asnawi, Nur and Charisma, Justino Aji (2021) Memprediksi niat perilaku terhadap e-Wallet: Mengintegrasikan budaya dalam kerangka Utaut 2. An-Nisbah: Jurnal Perbankan Syariah, 2 (1). pp. 116-136. ISSN 2721-9623

Asnawi, Nur and Fanani, Muhammad Asnan (2017) Pemasaran syariah: teori, filosofi & isu-isu kontemporer. RajaGrafindo Persada, Depok. ISBN 978-602-425-153-6 Editors : UNSPECIFIED

Asnawi, Nur and Masyhuri, Masyhuri (2011) Metodologi riset manajemen pemasaran : disertai dengan contoh hasil penelitian. UIN-Maliki Press, Malang. ISBN 978-602-958-354-0 Editors : Rahmawati, Indah

Asnawi, Nur and Setyaningsih, Nina Dwi (2020) The Role of DART key building blocks as customer co-creation determinants in Islamic banking services. Journal of Southwest Jiaotong University, 55 (6). pp. 1-12. ISSN 0258-2724

B

Barid, Miftah and Siswanto, Siswanto and Masyhuri, Masyhuri (2021) Exploring Islamic banking switching intention. El-Dinar, 9 (1). pp. 33-43. ISSN 2622-0083

F

Firmansyah, Fani and Asnawi, Nur and Rahayu, Yayuk Sri and Solekah, Nihayatu Aslamatis (2018) Customer relationship management on hajj saving at sharia banking. Kaav International Journal of Economics, Commerce & Business Management, 5 (4). pp. 93-99. ISSN 2348-4969

Firmansyah, Fani and Jarror, Adam (2021) Pengaruh citra merek dan kelompok referensi terhadap keputusan pembelian smartphone Vivo (studi pada mahasiswa Fakultas Ekonomi UIN Malang). Jurnal Manajerial, 8 (3). pp. 1-17. ISSN 23548592

Firmansyah, Fani and Nasikha, Ni’amin Nurin (2021) The effect of product diversity and service quality on loyalty with customer satisfaction as an intervening variable: Study of Toko Pertanian Subur, Pace Nganjuk district. Manajemen dan Bisnis, 20 (1). pp. 1-10. ISSN 1412-3789

H

Hasan, Irmayanti and Farida, Lailatul and Kholilah, Kholilah (2021) The role of Islamic corporate social responsibility in building corporate image to increase customer loyalty. Jurnal Ekonomi Modernisasi, 17 (2). pp. 83-94. ISSN 0216-373X

Hutami, Virgistira Mulya and Rahayu, Yayuk Sri (2016) Pengaruh brand image kartu IM3 Indosat terhadap kepuasan layanan dan loyalitas pelanggan: Studi pada PTN dan PTKIN di Kota Malang. Iqtishoduna: Jurnal Ekonomi dan Bisnis Islam, 12 (1). pp. 9-18. ISSN 1829-524X

M

Miladiyah, Uyunur Rahmawati and Slamet, Slamet (2014) Strategi Competitive Advantage untuk Membangun City Branding Kota Batu Sebagai Kota Wisata. Iqtishoduna: Jurnal Ekonomi dan Bisnis Islam, 10 (2). pp. 89-98. ISSN 1829-524X

Mulazid, Ade Sofyan and Mufraini, M. Arief and Saharuddin, Desmadi and Wicaksono, Ahmad Tibrizi Soni (2020) Attributes of Islamic bank service quality: a survey to map metropolitan customer satisfaction. International Journal of Business and Society, 21 (2). pp. 883-897. ISSN 15116670

P

Putri, Kartika Anggraeni Sudiono and Vania, Amelindha and Fikriah, Nur Laili (2020) Pengaruh kualitas layanan terhadap kepuasan pelanggan dengan kepercayaan pelanggan sebagai variabel mediasi pada ukm kharisma sejahtera. Journal Industrial Engineering & Management Research ( JIEMAR), 1 (2). pp. 140-152. ISSN 2722 –8878

R

Rahayu, Yayuk Sri (2017) Kualitas layanan perbankan syariah berdasarkan persepsi pelanggan. In: Proceedings International Conference on Islamics and Business (ICONIES). Fakultas Ekonomi Universitas Islam Negeri (UIN) Maulana Malik Ibrahim Malang, Malang. Editors : UNSPECIFIED

S

Saifudin, Saifudin and Rofiq, Aunur and Djalaluddin, Ahmad (2021) Analysis The development marketing strategy of halal tourism facilities in Santen Island Banyuwangi Regency. Iltizam Journal of Shariah EconomicsResearch, 6 (1). pp. 86-95. ISSN 2598-2540

Sakinah, Nur and Firmansyah, Fani (2021) Kualitas produk dan harga terhadap keputusan pembelian dengan minat beli sebagai variabel intervening. Jurnal Ilmiah Manajemen dan Bisnis, 22 (2). pp. 1-11. ISSN 1693-7619

Saputri, Eka Maya and Solekah, Nihayatu Aslamatis (2019) New wave marketing untuk perbankan syariah: pendekatan kualitatif pada PT. Bank Bri Syariah Tbk KC Malang. Presented at Seminar Nasional Sustainable Business (SNSB) 2019, 18 July 2019, Surabaya.

Slamet, Slamet (2013) Pengaruh Customer Relationship Management Terhadap Loyalitas Nasabah pada PT. Bank Muamalat Cabang Malang. Research Report. Fakultas Ekonomi Universitas Islam Negeri Maulana Malik Ibrahim Malang. (Unpublished)

Solekah, Nihayatu Aslamatis (2015) The effect of green marketing to the preference of Islamic banking customers through marketing mix. Presented at International Conference on Islamic Economics and Business (ICONIES) 2015, 2-3 Nov 2015, Faculty of Economics, Universitas Islam Negeri Maulana Malik Ibrahim Malang.

Solekah, Nihayatu Aslamatis and Prabowo, Alif Septian (2018) Strategic marketing for waste bank in Malang. Presented at International Conference on Islamic Economics and Business (ICONIES 2018), 22 Sep 2018, Malang, East Java, Indonesia.

Solekah, Nihayatu Aslamatis and Premananto, Gancar and Hartini, Sri (2020) Green marketing tools, religiosity, environmental attitude and green purchase behaviour among millenials generation. MEC-J (Management and Economics Journal), 4 (3). pp. 233-252. ISSN E-ISSN: 2598-9537 P-ISSN: 2599-3402

Syukron, Miftahus and Slamet, Slamet (2013) Intelijensi Pemasaran Dalam Upaya Mempertahankan Keunggulan Kompetitif. Iqtishoduna: Jurnal Ekonomi dan Bisnis Islam, 9 (2). pp. 144-151.

V

Vania, Amelindha and Putri, Kartika Anggraeni Sudiono (2020) Peran brand love sebagai mediasi hedonic product dan self-expressive brand terhadap brand loyalty. Jurnal Bisnis dan Manajemen, 7 (2). pp. 134-144. ISSN 1829-7528

Y

Yunus, Moh (2010) Inovasi dan kreativitas dalam pemasaran. UIN-Maliki Press, Malang. ISBN 978-602-958-295-6 Editors : UNSPECIFIED