Items where Year is 2025

Firmansyah, Fani, Purnamasari, Puji Endah ORCID: https://orcid.org/0000-0002-3727-6639 and Farida, Lailatul (2025) Is it true that live streaming and flash sale promotion will influence young people purchasing decisions? International Journal of Social Science and Human Research, 8 (8). pp. 5827-5832. ISSN 26440679

Fitria, Ainun Qolbi and Purnamasari, Puji Endah ORCID: https://orcid.org/0000-0002-3727-6639 (2025) Peran makro ekonomi dalam memoderasi variabel fundamental terhadap harga saham pada sektor perindustrian: Studi pada perusahaan sektor perindustrian yang tergabung di BEI tahun 2020-2023. Akuntansi Dewantara, 9 (1). pp. 169-180. ISSN 25499637

Mubarok, Muhammad Aunul and Purnamasari, Puji Endah ORCID: https://orcid.org/0000-0002-3727-6639 (2025) The impact of online sales and QRIS on UMKM income with financial literacy as a mediating variable: A study of culinary UMKMS in Malang City. Journal of Management: Small and Medium Enterprises (SMEs), 18 (2). pp. 967-980. ISSN 2723469X

Zulfa, Fatasya Aulya Ngindana and Purnamasari, Puji Endah ORCID: https://orcid.org/0000-0002-3727-6639 (2025) The role of profitability in moderating the influence of green investment and financial performance on company value. Jurnal Akademi Akuntansi, 8 (2). pp. 159-174. ISSN 2654-8321