Howgreen cultural festivals can increase environmental performance in Islamic University?: Human resource perspective

Masyhuri, Masyhuri, Siswanto, Siswanto ORCID: https://orcid.org/0000-0003-0190-627X and Kurniawati, Desi Tri (2024) Howgreen cultural festivals can increase environmental performance in Islamic University?: Human resource perspective. Journal of Applied Research in Higher Education. ISSN 17581184

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Abstract

Purpose– This study aimed to examine the role of green human resource management on environmental performance at Islamic universities, with the mediating effect of green cultural festivals and the moderating role of individual green values.

Design/methodology/approach– The research employed random sampling techniques by selecting a sampleof 192studentsfromvariousIslamic universities in Indonesia. The participants were selected through an online survey. In addition, data analysis was done using the structural equation modelling-partial least squares (SEM-PLS) technique with the SmartPLS 3.0.

Findings– Implementing green human resource management has become a crucial factor in enhancing the environmental performance of Islamic universities. Moreover, green cultural festivals function as an intermediary variable. At the same time, individual green values exhibit a moderating variable that can enhance the influence between green human resource management and environmental performance.

Practical implications– Implementing an effective green human resource management strategy enhances environmental performance. Green human resource management has assisted universities in creating a generation of graduates with a solid commitment to ecological sustainability and raised awareness of the significance of conserving the environment. As a result, this commitmentequips students to becomeagents of change in society upon graduation. Furthermore, campuses need to integrate environmental curriculum components into all study programs, as students need to understand the significant impact of environmental stewardship from both Islamic and scientific perspectives.

Originality/value–ThisresearchprovidesanovelperspectiveonhowIslamicuniversitiesareexceptionally well-equipped to create environmental awareness and values that students can practically apply postgraduation using green cultural festivals, which are regularly held. This study is the first to introduce the concept of green cultural festivals in universities utilising the basis of combining green culture with cultural festivals with the theoretical background of resource-based theory.

Item Type:	Journal Article
Keywords:	Green human resource management; Green cultural festival; Environmental performance; Individual green values
Subjects:	15 COMMERCE, MANAGEMENT, TOURISM AND SERVICES > 1503 Business and Management > 150305 Human Resources Management 15 COMMERCE, MANAGEMENT, TOURISM AND SERVICES > 1503 Business and Management > 150311 Organisational Behaviour
Divisions:	Faculty of Economics > Department of Islamic Banking
Depositing User:	Siswanto Siswanto
Date Deposited:	19 Aug 2024 13:21

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