Items where Subject is "15 COMMERCE, MANAGEMENT, TOURISM AND SERVICES > 1505 Marketing > 150506 Marketing Theory"
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- Australian and New Zealand Standard Research Classification (33)
- 15 COMMERCE, MANAGEMENT, TOURISM AND SERVICES (33)
- 1505 Marketing (33)
- 150506 Marketing Theory (33)
- 1505 Marketing (33)
- 15 COMMERCE, MANAGEMENT, TOURISM AND SERVICES (33)
Journal Article
Anisyah, Chumairoh Nur and Vania, Amelindha
ORCID: https://orcid.org/0000-0001-5742-4304
(2024)
From screens to spontaneity: How augmented reality sparks impulse buying intention in e-commerce.
Jurnal Mantik, 8 (3).
pp. 1573-1581.
ISSN 26854236
Firmansyah, Fani and Prajawati, Maretha Ika (2019) Toward ethical consumer behaviour: Islamic perspective a theoritical framework of investigating the determinants. International Journal of Engineering & Technology, 8 (1.9). pp. 497-500. ISSN 2227-524X
Hasan, Irmayanti (2023) Study on the influence of Islamic customer engagement and religiosity on customer loyalty. (MEC-J) Management and Economics Journal, 7 (3). pp. 279-290. ISSN E-ISSN: 2598-9537 P-ISSN: 2599-3402
Hasan, Irmayanti and Cahyaningrum, Ditasari (2024) Factors that influence customer loyalty through customer satisfaction mediation at Bank Syariah Indonesia (BSI). Jurnal Ecogen, 7 (2). pp. 265-276. ISSN 2654-8429
Hasan, Irmayanti and Nisa, Zuhrotun (2024) Pengaruh serqual, corporate image terhadap customer loyalty dengan customer satisfaction sebagai variabel mediasi: Studi pada nasabah PT Bank Syariah Indonesia, Tbk. KCP Genteng Banyuwangi. COSTING: Journal of Economic, Business and Accounting, 7 (5). pp. 4254-4266. ISSN 2597-5234
Hasan, Irmayanti, Surachman, Surachman, Rofiq, Ainur and Husein, Ananda Sabil (2023) The role of religiosity on customer engagement, trust, and loyalty: An investigating on customers of Islamic banks in Indonesia. Res Militaris, 13 (2). pp. 1411-1426. ISSN 2265-6294
Kurnia Putri, Fatkhiyyah Ramadhanti and Hasan, Irmayanti (2024) THE EFFECT OF KNOWLEDGE, BELIEF, PRODUCTS, SERVICES, AND RELIGIOSITY ON SAVING INTEREST (Case Study on Customers of PT. Bank Syariah Indonesia in Malang City). DIMENSI, 13 (3). pp. 928-944. ISSN 2085-9996
Magfiroh, Nila Nailatul and Vania, Amelindha
ORCID: https://orcid.org/0000-0001-5742-4304
(2024)
We trust in green product: The impact of green marketing and packaging on purchase intention.
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam, 5 (6).
pp. 3093-3108.
ISSN 2620-2956
Mahendra, Hamdan Ananta Ihza and Putri, Kartika Anggraeni Sudiono
ORCID: https://orcid.org/0000-0002-5533-1769
(2022)
Peran endorser selebriti, citra merek, dan kepercayaan merek terhadap keputusan pembelian produk pakaian Erigo (studi pada mahasiswa di Kota Malang).
Journal of Business & Applied Management, 15 (1).
pp. 19-34.
ISSN 2621-2757
Mashuri, Ahmadi and Putri, Kartika Anggraeni Sudiono
ORCID: https://orcid.org/0000-0002-5533-1769
(2022)
Analysis of the effect of consumer knowledge and consumer perception on the purchase decision of TIENS products in Malang City.
The American Journal of Humanities and Social Sciences Research (THE AJHSSR).
pp. 115-120.
ISSN 2581-8868
Nahdi, Moehammad Robith and Putri, Kartika Anggraeni Sudiono
ORCID: https://orcid.org/0000-0002-5533-1769
(2022)
Pengaruh kualitas pelayanan terhadap kepuasan wisatawan pada Taman Nasional Baluran.
Jurnal Dimensi, 11 (3).
pp. 484-499.
ISSN 2085-9996
Nikmah, Nely Sahida and Putri, Kartika Anggraeni Sudiono
ORCID: https://orcid.org/0000-0002-5533-1769
(2023)
The effect of social media promotion and pricing on purchase decision at Cafe Searah Malang.
Jurnal Ekbis : Analisis, Prediksi dan Informasi, 24 (1).
pp. 31-45.
ISSN E-ISSN: 2821-4210, P-ISSN: 1979-746X
Panatagama, Ahmad Ramapanji and Hasan, Irmayanti (2024) Faktor-faktor yang mempengaruhi keputusan menggunakan jasa bank syariah di PT. BSI Kota Batu. Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah, 6 (5). pp. 5397-5412. ISSN 26562871
Permataningrum, Ratna Nabila and Vania, Amelindha
ORCID: https://orcid.org/0000-0001-5742-4304
(2024)
Perceived quality vs social media marketing: Understanding their differential effects on brand trust and brand loyalty.
Iltizam Journal of Shariah Economics Research, 8 (2).
ISSN 2598-2540
Putri, Kartika Anggraeni Sudiono
ORCID: https://orcid.org/0000-0002-5533-1769 and Firmansyah, Aditya Yanuar
(2024)
Analysis of promotion mix elements: A case study of e-SPPT by Bogor City Regional Revenue Agency.
STABILITY Journal of Management & Business, 7 (1).
pp. 72-89.
ISSN 2621-850X
Putri, Kartika Anggraeni Sudiono
ORCID: https://orcid.org/0000-0002-5533-1769 and Linggasari, Filda Septa
(2024)
Reference group, personality dan social class: Perannya terhadap keputusan belanja produk skincare.
Journal of Management and Digital Business, 4 (2).
ISSN 2797-9555
Putri, Lidya Cahyaning and Putri, Kartika Anggraeni Sudiono
ORCID: https://orcid.org/0000-0002-5533-1769
(2025)
Lifestyle and Consumerism in the Digital Era: Can Self-Control Be the Balancing Force?
Iltizam Journal of Shariah Economic Research, 9 (1).
pp. 87-103.
ISSN 2598-2540
Raka, Malik Azid, Supriyanto, Achmad Sani
ORCID: https://orcid.org/0000-0003-1519-3258 and Firmansyah, Fani
(2024)
Analisis peran emosi positif pada perilaku impulse buying Generasi Z Banyuwangi.
Jurnal Nusantara Aplikasi Manajemen Bisnis, 9 (1).
pp. 134-151.
ISSN 25280929
Ramadhani, Shaumi and Putri, Kartika Anggraeni Sudiono
ORCID: https://orcid.org/0000-0002-5533-1769
(2024)
Gen Z’s impulse buying behavior of skincare product: The role of FOMO, celebrity endorser and hedonism.
Iltizam Journal of Shariah Economic Research, 8 (2).
ISSN 2598-2540
Sami, Muh. Yusuf Amiruddin and Putri, Kartika Anggraeni Sudiono
ORCID: https://orcid.org/0000-0002-5533-1769
(2024)
Peran mediasi kepuasan pelanggan dalam pengaruh kualitas makanan dan suasana pada niat berkunjung kembali di Laoban Kopitiam Malang.
COSTING: Journal of Economic, Business and Accounting, 7 (6).
ISSN 2597-5234
Satrio, Dwi and Putri, Kartika Anggraeni Sudiono
ORCID: https://orcid.org/0000-0002-5533-1769
(2023)
Pengaruh citra merek dan harga terhadap loyalitas pengguna Iphone dimediasi oleh kepercayaan merek (studi pada mahasiswa Kota Malang).
Ekonomis: Journal of Economics and Business, 7 (1).
pp. 614-620.
ISSN 2597-8829
Utami, Annisa Jati and Hasan, Irmayanti
ORCID: https://orcid.org/0000-0001-7021-4483
(2023)
Pengaruh kualitas produk dan label halal terhadap keputusan pembelian produk mie instan Samyang dengan minat beli sebagai variabel intervening.
Syarikat : Jurnal Rumpun Ekonomi Syariah, 6 (1).
pp. 221-232.
ISSN 2621-6051
Wesilaturrohimieh, Wesilaturrohimieh and Vania, Amelindha
ORCID: https://orcid.org/0000-0001-5742-4304
(2024)
The limited impact of store atmosphere on customer loyalty: Insights from
customer satisfaction mediation.
Jurnal Computech & Bisnis.
pp. 217-226.
ISSN 2442-4943
Book
Asnawi, Nur and Fanani, Muhammad Asnan (2017) Pemasaran syariah: teori, filosofi & isu-isu kontemporer. RajaGrafindo Persada, Depok. ISBN 978-602-425-153-6 UNSPECIFIED : UNSPECIFIED.
Book Section
Putri, Kartika Anggraeni Sudiono
ORCID: https://orcid.org/0000-0002-5533-1769
(2024)
Pengantar Bisnis Digital.
In:
Pengantar Bisnis Digital.
CV. Gita Lentera, pp. 55-70.
ISBN 978-623-8708-58-1
UNSPECIFIED : UNSPECIFIED.
Putri, Kartika Anggraeni Sudiono
ORCID: https://orcid.org/0000-0002-5533-1769
(2025)
Pengembangan produk jasa.
In:
Manajemen pemasaran jasa.
CV. Gita Lentera, Padang, Sumatera Barat, pp. 51-64.
ISBN 978-634-7072-44-3
UNSPECIFIED : UNSPECIFIED.
Conference
Amalia, Fitri and Putri, Kartika Anggraeni Sudiono
ORCID: https://orcid.org/0000-0002-5533-1769
(2023)
The role of price, product quality and electronic word of mouth on repeat purchase decisions on Gacoan Noodle products in Malang City.
Presented at The 9th International Conference of Islamic Economics and Business (ICONIES 2023), 31 Aug 2023, Malang.
Azid, Raka Malik and Ekowati, Vivin Maharani
ORCID: https://orcid.org/0000-0001-6013-0630
(2023)
Positive emotion in Muslim fashion mediating the impact of Islamic promotion and hedonic motivation on impulse buying.
Presented at The 4th Annual International Conference on Language, Literature and Media (AICOLLIM 2022), 21-22 Sep 2022, Malang, Indonesia.
Baharudinsyah, Fuad Arsy and Putri, Kartika Anggraeni Sudiono
ORCID: https://orcid.org/0000-0002-5533-1769
(2023)
The influence of content marketing, brand ambassadors, and brand awareness of buying interests of fashion maternal disaster brand customers.
Presented at The 9th International Conference of Islamic Economics and Business (ICONIES 2023), 31 Aug 2023, Malang.
Community Service
Susilawati, Samsul
ORCID: https://orcid.org/0000-0002-8312-8151, Supriyatno, Triyo
ORCID: https://orcid.org/0000-0002-6833-4555 and Makhzuniyah, Minhah
(2021)
Pelatihan media sosial marketing pelatihan media sosial marketing.
Community Service Report.
Lembaga Penelitian dan Pengabdian Kepada Masyarakat (LP2M) Universitas Islam Negeri Maulana Malik Ibrahim Malang, Malang.
(Unpublished)
Hak Cipta
Maidiana Astuti Handayani, Betri, dkk (2024) Pengantar Bisnis Digital (sertifikat hak cipta). 000778832.
Rezky Saputra dan Kartika Anggraeni Sudiono Putri (2022) Peran harga, kualitas produk dan citra merek terhadap keputusan pembelian berulang pada produk Susu Bear Brand di kota Malang. 000411121.
Dr. Femmy Sofie Schouten, M.M, Mega Usvita, S.E., M.Si. dkk (2025) Manajemen Pemasaran Jasa (sertifikat hak cipta). 000864138.
