Pelatihan media sosial marketing pelatihan media sosial marketing

Susilawati, Samsul ORCID: https://orcid.org/0000-0002-8312-8151, Supriyatno, Triyo ORCID: https://orcid.org/0000-0002-6833-4555 and Makhzuniyah, Minhah (2021) Pelatihan media sosial marketing pelatihan media sosial marketing. Community Service Report. Lembaga Penelitian dan Pengabdian Kepada Masyarakat (LP2M) Universitas Islam Negeri Maulana Malik Ibrahim Malang, Malang. (Unpublished)

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Abstract

Pemasaran melalui media sosial disebut social media marketing, yaitu suatu bentuk pemasaran menggunakan media sosial untuk memasarkan suatu produk, jasa, brand atau isu dengan memanfaatkan khalayak yang berpartisipasi di media sosial tersebut, Dengan media sosial yang tersedia bagi jutaan orang di seluruh dunia, perusahaan dapat berinteraksi dengan pelanggan dari berbagai negara. Banyaknya para pengguna media sosial pada masyarakat Indonesia, mencoba dimanfaatkan oleh pemilik usaha atau perusahaan untuk memasarkan produk atau jasanya melalui media sosial. Penggunaan media sosial sebagai

Item Type:	Community Service
Keywords:	marketing; media sosial
Subjects:	15 COMMERCE, MANAGEMENT, TOURISM AND SERVICES > 1505 Marketing > 150502 Marketing Communications 15 COMMERCE, MANAGEMENT, TOURISM AND SERVICES > 1505 Marketing > 150503 Marketing Management (incl. Strategy and Customer Relations) 15 COMMERCE, MANAGEMENT, TOURISM AND SERVICES > 1505 Marketing > 150504 Marketing Measurement 15 COMMERCE, MANAGEMENT, TOURISM AND SERVICES > 1505 Marketing > 150505 Marketing Research Methodology 15 COMMERCE, MANAGEMENT, TOURISM AND SERVICES > 1505 Marketing > 150506 Marketing Theory 15 COMMERCE, MANAGEMENT, TOURISM AND SERVICES > 1505 Marketing > 150507 Pricing (incl. Consumer Value Estimation) 16 STUDIES IN HUMAN SOCIETY > 1605 Policy and Administration > 160503 Communications and Media Policy 19 STUDIES IN CREATIVE ARTS AND WRITING > 1902 Film, Television and Digital Media > 190203 Electronic Media Art 19 STUDIES IN CREATIVE ARTS AND WRITING > 1902 Film, Television and Digital Media > 190205 Interactive Media 20 LANGUAGE, COMMUNICATION AND CULTURE > 2001 Communication and Media Studies > 200102 Communication Technology and Digital Media Studies 20 LANGUAGE, COMMUNICATION AND CULTURE > 2001 Communication and Media Studies > 200104 Media Studies
Divisions:	Faculty of Tarbiyah and Teaching Training > Department of Social Science Education
Depositing User:	Samsul Susilawati
Date Deposited:	13 Jul 2022 14:13

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